Tools & knowledge

Business library

Checklists, thinking frameworks, selected books and curated collections that founders, CEOs and teams can read, evaluate and apply immediately.

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Book cover: Thuật Thao Túng: Góc Tối Ẩn Sau Mỗi Câu NóiBook ordering link

Thuật Thao Túng: Góc Tối Ẩn Sau Mỗi Câu Nói

Wladislaw Jachtchenko’s book helps readers observe influence techniques hidden in speech and develop critical thinking in communication and negotiation.

Selected booksView content
Online access

Template library

A template library supporting planning, marketing, and business operations, linked from Thu Thi Ecom.

Template libraryView content
Read online

Startup CEO Bookshelf

Books worth having on the business-building journey, selected across finance, fundraising, AI, marketing, sales, and operations.

Curated bookshelfView content
Read online

Product page review checklist before advertising

Review benefits, images, evidence, policies, and the ordering journey before driving more traffic to your store.

ChecklistsView content
Read online

A four-question framework before choosing a marketing channel

Identify customers, the offer, channel roles, and evaluation metrics before allocating resources.

Strategy frameworkView content
Read online

Five groups of content evaluation metrics

Read reach, attention quality, next actions, feedback, and conversion in a shared context.

Measurement frameworkView content
Read online, with updates published directly on the website.

Each tool or collection has its own editorial perspective, a clear scope of application and an emphasis on practical action.